Webinars & Events

Learn how to identify, protect, and exploit your intellectual property and assets.

An image is everything. Learn how to shoot, edit and upload photos for use online and to showcase your business.

This webinar is for people looking for ways to release the true power of the web to work for their tourism business. A joint VisitScotland and DigitalBoost event.

Ideal for those looking to introduce or improve the use of Paid Advertising to their Digital Marketing strategy.

This session will provide you with the key information and tools to plan and start your own business.

This webinar will help you create a robust business plan.

Want to improve how you currently sell your products and services online? This session is for you.

Increase your chances of online success by better understanding how to plan and curate good content, schedule it using a social media dashboard, and improve efficiency through simple automation.

Without a strategic approach, how do you know where your business is heading? This webinar will help you learn how to develop a strategic plan - enabling growth and greater sustainability.

Email marketing is one of the best ways to engage with and nurture your audience. This webinar will help anyone currently using email marketing to boost the success of their email campaigns.

Join the first of two 90-minute webinars designed specifically to help you improve the search engine results rankings of your tourism business. A joint VisitScotland and DigitalBoost event.

Businesses of all sizes can utilise social media effectively if it is planned and executed well. If used effectively it can help generate leads, drive sales and amplify brand awareness.

Find out how you can adopt more sustainable practices into your business that will benefit the planet and work wonders for your brand reputation, growth, and sales.

This practical webinar will examine how AI can help make your marketing more efficient. AI isn’t the future, it’s here now, with free tools and systems that could help businesses of all sizes.

Discover why the use of video helps people find your brand or website and how this kind of content has become a powerful way to engage with your audience.

Understanding the needs of all when producing digital content helps you to market your business inclusively. This webinar will highlight the challenges and help you to make your content accessible.

This webinar will explore the essentials of HR, including hiring, interviewing, payroll, pensions, contracts, and remote working.

Join the second of two 90-minute webinars designed specifically to tell you how to improve the search engine results rankings of your tourism business. A joint VisitScotland and DigitalBoost event.

We will cover what a profit and loss account is, how to prepare one, how to keep accurate financial records, and what expenses you can/can't claim for when looking to keep your tax bill down.

Develop a business website using WordPress, the world’s most popular website software.