273 Events found
A Gentle Introduction to Measuring the Return on Your Marketing Activities
Whether you’re promoting a business, managing a campaign, or just starting out in marketing, this session will give you practical knowledge you can put to use straight away.
What Flips My Duvet?
What is your WHY? What makes you tick? What drives you? What drives others and how can we use that information to build meaningful and impactful business relationships.
What Really Matters When It Comes To Social Media
A Lunchtime Learning Session exploring Social Media.
Business Plan and Cash Flow Bootcamp
This interactive half-day workshop is a practical follow-on from our Start Up Bootcamp, designed to help you understand and complete your business plan and cashflow forecast.
An introduction to business strategy
Without a strategic approach, how do you know where your business is heading? This webinar will help you learn how to develop a strategic plan - enabling growth and greater sustainability.
Creating an effective email marketing strategy
Email marketing is one of the best marketing channels to engage with your audience. This webinar will guide you through creating an email marketing strategy.
How to improve your Google search rankings - Part 1: On page optimisation
The first of 2 webinars designed specifically to help get your business website higher up the search engine rankings, increasing visibility, web traffic, and sales.
Unlock Your Brand’s Potential with Canva: A webinar for beginner Canva users
Are you a small business owner looking to elevate your brand’s visual presence but don't have the budget for a professional designer? Our "Introduction to Canva" class is tailored just for you.
Export Month - Get it Right: The Fundamentals of Importing and Exporting
Thinking about expanding internationally? Whether this is for products or services, and you are importing or exporting, our expert Jane Milroy can help you avoid the common pitfalls of working intern
Find Your Customers - From Idea to Audience
This workshop aims to help you identify your customers, understand your competitors, and plan an effective marketing strategy.
Export Month - What do the new UK Trade Agreements Mean for Me and My Business?
With the newly brokered UK trade deals, what does this mean for you and your business?
Export Month - Trading with the US and Canada
Looking to break into North America? We've got the low down on what you need to do...
Export Month - Trading with the EU
This workshop offers a comprehensive guide to trading with the European Union, one of the world’s largest and most dynamic markets.
Building a Personal Brand That’s 100% You (and Gets You Noticed) (LinkedIn)(Saturday)
Join Sharon Murray to discover your true brand, that's 100% you AND gets you noticed! Join us on Saturday morning!
Kickstart Your Food & Drink Business - Business Plan (Saturday)
Starting a food business in Edinburgh? Join our food and drink expert Mario Alonzi as he guides you through setting up...
How to start a business: The basics
This session will provide you with the key information and tools to plan and start your own business.
Introduction to Canva
Canva makes designing and creating engaging content quick and easy, perfect for busy business owners! This webinar introduces the basics of designing with Canva.
Midlothian: Marketing Next Steps
Join us in-person to refresh your marketing... Aimed at established Midlothian businesses, we'll create a strategy and a plan.
East Lothian: GEO (Generative Engine Optimisation) - getting found when people use AI
Optimise your website so when people search for info using ChatGPT etc, they find your business!
How to create engaging content
Struggling with content creation? Learn how to research and produce quality content to help build relationships and drive engagement.