152 Events found
START UP: Business Planning Made Easy (3/4 sessions)
This workshop will help you create a robust business plan. It is the 3rd of 4 start up sessions, but you can do these in any order.
START UP: Market Research Made Easy (2/4 sessions)
This workshop aims to help you identify your customers, understand your competitors, and plan an effective marketing strategy. 2nd in 4 start up sessions.
Your Business MOT - Drop-In Sessions
Just started your business or side hustle? As part of Scottish Start-Up Month, drop in for a free, friendly check-up to make sure everything’s on track and get tailored advice to help you grow.
Social media essentials: Facebook
Discover the opportunities that Facebook may open up and the things to consider when deciding whether the platform is a good fit for your business.
Start Up Essentials
This workshop aims to make you aware of the various requirements involved in setting up a business.
How to build your brand
Explore the importance of building a strong brand for your business, and how to create promotional graphics with a limited budget and with little/no experience.
A Gentle Introduction to Measuring the Return on Your Marketing Activities
Whether you’re promoting a business, managing a campaign, or just starting out in marketing, this session will give you practical knowledge you can put to use straight away.
Business Plan and Cash Flow Bootcamp
This interactive half-day workshop is a practical follow-on from our Start Up Bootcamp, designed to help you understand and complete your business plan and cashflow forecast.
Creating an effective email marketing strategy
Email marketing is one of the best marketing channels to engage with your audience. This webinar will guide you through creating an email marketing strategy.
How to improve your Google search rankings - Part 1: On page optimisation
The first of 2 webinars designed specifically to help get your business website higher up the search engine rankings, increasing visibility, web traffic, and sales.
Unlock Your Brand’s Potential with Canva: A webinar for beginner Canva users
Are you a small business owner looking to elevate your brand’s visual presence but don't have the budget for a professional designer? Our "Introduction to Canva" class is tailored just for you.
Find Your Customers - From Idea to Audience
This workshop aims to help you identify your customers, understand your competitors, and plan an effective marketing strategy.
Building a Personal Brand That’s 100% You (and Gets You Noticed) (LinkedIn)(Saturday)
Join Sharon Murray to discover your true brand, that's 100% you AND gets you noticed! Join us on Saturday morning!
Kickstart Your Food & Drink Business - Business Plan (Saturday)
Starting a food business in Edinburgh? Join our food and drink expert Mario Alonzi as he guides you through setting up...
How to start a business: The basics
This session will provide you with the key information and tools to plan and start your own business.
Introduction to Canva
Canva makes designing and creating engaging content quick and easy, perfect for busy business owners! This webinar introduces the basics of designing with Canva.
Midlothian: Marketing Next Steps
Join us in-person to refresh your marketing... Aimed at established Midlothian businesses, we'll create a strategy and a plan.
East Lothian: GEO (Generative Engine Optimisation) - getting found when people use AI
Optimise your website so when people search for info using ChatGPT etc, they find your business!
Kickstart Your Food & Drink Business - Marketing Plan (Evening)
Starting a food and drink business and need help on marketing? We've got a kickstart to building your audience around a food & drink business!
How to deliver low-cost, high impact marketing
Join us to look at how you can market your business and increase customer engagement with a limited budget and/or little experience.