Webinars, Events & Podcasts

In this workshop you will hear about the essentials of starting a business in the Scottish Borders.

Looking to improve your email marketing or implement it into your business? We’ll take you through the key principles.

Without a strategic approach, how do you know where your business is heading? This webinar will help you learn how to develop a strategic plan - enabling growth and greater sustainability.

This webinar will simplify all the ‘tech talk’ and show you which types of ‘Keywords’ you should use and when, to really maximise your Search Engine Optimisation efforts

PR is a powerful tool that can help build relationships and meet your marketing goals: building brand awareness; strengthen credibility;protect your reputation and boost your SEO.

This workshop aims to equip you with the knowledge and skills necessary to manage your finances and comply with regulatory and legal requirements through a relevant bookkeeping system.

ChatGPT offers a unique opportunity to harness the potential of AI in the field of marketing and sales, without the requirement of any prior technical knowledge.

This workshop aims to help you identify your customers, understand your competitors, and plan an effective marketing strategy. 2nd in 4 start up sessions.

Learn how to speak with confidence and conviction about your business. Establish your key messages, capture the attention of your audience and convert them to your point of view.

This goal setting session will audit where you are in your business, using a business wheel, and review what needs focus over the next 3 months.

Discover the opportunities that Facebook may open up and the things to consider when deciding whether the platform is a good fit for your business.

Get the most out of social media for your business by harnessing the power of TikTok and Instagram Reels.

This workshop covers business planning/finance and marketing.

Everyone can speak confidently in public. The ability just needs to be unlocked.

This course explores relationships between a company's profitability and potential for growth. Participants will learn how to optimise profit and strategically reinvest to foster sustainable growth.

​This workshop is aimed at new and existing businesses that are looking to use Xero to manage their bookkeeping or would like a refresher on how to use Xero.

This workshop aims to help you identify your customers, understand your competitors, and plan an effective marketing strategy.

This webinar aims to equip you with the knowledge and skills necessary to manage your finances and comply with regulatory and legal requirements through a relevant bookkeeping system.

Join us at The Hub, our Business Gateway HQ, for a brand new marketing workshop – Marketing Strategy!

Our experienced Business Advisor will go through how to prepare a cashflow for your business and simple bookkeeping.