Webinars, Events & Podcasts

In this workshop you will hear about the essentials of starting a business in the Scottish Borders.

Explore support for entrepreneurial growth and innovation with Peer Works and Elevator. Discover tailored programs and resources for empowering businesses and entrepreneurs.

Looking to improve your email marketing or implement it into your business? We’ll take you through the key principles.

Without a strategic approach, how do you know where your business is heading? This webinar will help you learn how to develop a strategic plan - enabling growth and greater sustainability.

This workshop will help provide an overview of the most popular Social Media platforms used for Business and provide useful insights in how to use Social Media effectively.

Over 2 practical workshops (bring your laptop!) we will examine how Generative Artificial Intelligence (AI) can help revolutionise the creation of content for your digital marketing.

This event will increase your understanding of social media and how it can be used for the benefit of your business.

This course introduces delegates to social media for business and explains how it fits in with their overall marketing strategy.

This workshop aims to make you aware of the various requirements involved in setting up a business.

This workshop aims to make you aware of the various requirements involved in setting up a business. First of 4 start up sessions.

PR is a powerful tool that can help build relationships and meet your marketing goals: building brand awareness; strengthen credibility;protect your reputation and boost your SEO.

This workshop will help you create a robust business plan. It is the 3rd of 4 start up sessions, but you can do these in any order.

This workshop aims to equip you with the knowledge and skills necessary to manage your finances and comply with regulatory and legal requirements through a relevant bookkeeping system.

ChatGPT offers a unique opportunity to harness the potential of AI in the field of marketing and sales, without the requirement of any prior technical knowledge.

The first of 2 webinars designed specifically to help get your business website higher up the search engine rankings, increasing visibility, web traffic, and sales.

This workshop aims to help you identify your customers, understand your competitors, and plan an effective marketing strategy. 2nd in 4 start up sessions.

Learn how to speak with confidence and conviction about your business. Establish your key messages, capture the attention of your audience and convert them to your point of view.

This goal setting session will audit where you are in your business, using a business wheel, and review what needs focus over the next 3 months.

Discover the opportunities that Facebook may open up and the things to consider when deciding whether the platform is a good fit for your business.

Get the most out of social media for your business by harnessing the power of TikTok and Instagram Reels.