Digital Marketing Strategy - DigitalBoost

This inspiring workshop will guide you through the practical steps needed to design a digital marketing strategy to meet your business objectives and create more leads.

These steps include; establishing what your customers are looking for, providing relevant content, content publication and content amplification©.

You will learn time-efficient techniques for developing these elements so you can confidently drive more traffic to your website. We’ll help you understand the digital trends and equip you to work more strategically with the big search engines (Google, Yahoo and Bing) to improve the quality of your search results.

This is a ‘DigitalBoost’ event which is funded by Digital Scotland and delivered by Business Gateway.