Upgrade your business marketing with a CRM system – DigitalBoost

Creating strong customer relationships is the cornerstone to any successful business, and a Customer Relationship Manager (CRM) system can help you achieve this.

What to expect from this webinar

From organising how you reach new customers to tracking the new deals you close, a Customer Relationship Management (CRM) system is a great tool to help your business grow. In this webinar, we’ll show you how to connect a CRM to your website, track potential new customers, manage your business activities, nurture your leads and track successful, new business.

By the end of this webinar, you will understand:

  • What a CRM is, why they’re important and the difference between some of the best CRMs offered to businesses.
  • How to use HubSpot, a free CRM, for managing contacts, organising sales processes and creating reports.
  • How to improve your sales and marketing processes by using CRM task management, meeting scheduling and email marketing.
  • Your legal responsibilities when capturing customer information.

Please note
: A link to access the webinar will be sent to you in your booking confirmation email. You may need to look in your ‘Clutter’ or ‘Spam’ folder to find it.

This is a ‘DigitalBoost’ event which is funded by Digital Scotland and delivered by Business Gateway.

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Essential Info

20th October 2022

18:00 - 20:00

National (all regions)


Advertising & Marketing, COVID-19, Growing your business, I.T..

National Webinar - Available across Scotland

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