Unlocking Perth & Kinross: Harnessing Data for Tourism Success

A presentation from the Moffat centre on data analytics including practical examples and local case studies. This will be followed by an open networking event for the Perth tourism sector.

What to expect from this event

This presentation is tailored to tourism businesses in Perth & Kinross, aimed at revealing the power of data. In this session you'll explore actionable insights, innovative strategies, and cutting-edge tools designed to enhance your business's competitive edge.

Our expert speakers from the Moffat Centre at Glasgow Caledonian University will guide you through practical examples and case studies showcasing how data-driven decision-making can transform your marketing efforts, drive sustainable growth and monitor performance.

From understanding visitor trends to pinpointing untapped market opportunities, this workshop promises to equip you with the knowledge and tools necessary to thrive in an increasingly data-driven world.

Want to find more local support?

Visit Business Gateway Perth & Kinross

Essential Info

20th June 2024

18:00 - 20:00

In Person

The Black Watch Museum
The Black Watch Heritage
Balhousie Castle, Hay Street
Perth and Kinross
Perth
PH1 5HR

Advertising & Marketing, Digital Marketing, Growing your business, Starting Up.

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