What to expect from this webinar
The COVID-19 pandemic has highlighted the necessity of online availability & booking systems in the tourism industry. This is especially apparent in the experiences (visitor attractions, tours & activity providers) sector where automatic confirmations, messaging, contactless payments and other technology has helped many businesses safely re-open whilst giving them the opportunity to enhance the visitor experience.
You will learn how online booking can
- Help cash flow and ensure visitors/guests show up
- Manage the visitor journey from booking to arrival to departure (including social distancing)
- Give access to technology to improve the safety of both visitors & staff members
- Remove a lot of hassle from the booking process
- Give insights into customers
- Offer upselling opportunities
- Manage staff members
- Increase ticket distribution via other selling platforms
- Enable multiple methods of communication with visitors
You'll also have a chance to ask any questions of your own.
This event is run in partnership between VisitScotland and Business Gateway’s DigitalBoost programme and is solely aimed at visitor attractions, tour providers and activity providers.
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Visit your local officeEssential Info
25th February 2021
14:00 - 15:00
National (all regions)
Webinar
Digital Marketing, E-commerce.
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