Tourism businesses: Use analytics to evaluate your digital platforms and get customers

Looking for ways to release the true power of the web to work for your tourism business? This webinar is for you!

What to expect from this webinar

By the end of this webinar, you will understand how to find out:

  • The characteristics of people who are accessing your digital platforms
  • What people are doing when they access your websites or social accounts
  • How to set goals and objectives on each platform
  • The art of measuring the effectiveness of website content and social posts
  • How to continuously monitor, develop and improve your digital activities

This is a joint VisitScotland and DigitalBoost event which is funded by Digital Scotland and delivered by Business Gateway.

This webinar will be held on Microsoft Teams.

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Essential Info

22nd February 2022

11:30 - 13:00

National (all regions)

Webinar

Advertising & Marketing, Business Development, Digital Marketing, Social Media.

National Webinar - available to everyone across Scotland
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Can't attend this Event?

Watch one of our Online Tutorials