Selling online and your phone to bring in more orders

For any business to sustain and grow you need to embrace the skill to create opportunities and persuade people to buy. In 2025, we have all sorts of channels to sell through – in particular on the phone and online. This session will let you understand the sales ladder for success and how to apply it to every phone call and every online opportunity that arises. The lessons apply to everyone who represents you online and with the written word.

What is covered

• The Sales Ladder template – a step by step guide to great sales;
• Working well on the phone – tips and techniques to sound great and take orders;
• Working well online – how to persuade using the written word to create orders;
• Key pointers when writing quotes;
• Asking for orders – the call to action
• Discussion of proven online formats;
• Getting the team to engage – writing the sales manual;
• A1 – an early discussion .

Outcome

Practise the lessons and it will bring you increased sales _ the fuel which drives your business after all.

Webinar Format

The programme is being run as a webinar, so there is no need to travel. Just click on the link, watch and learn for a couple of hours. If you have questions about selling – be that when to say, when to say it, confidence in selling etc, just store the questions up and we shall try to answer them.

Russell Ferguson who leads this course, has been running a small business for over 40 years, so has had to be able to become good at selling across a variety of sectors.