Meta Ads for Christmas Sales

Get ready to boost your Christmas sales with strategic, well-targeted Meta advertising. This webinar will guide you through everything you need to know to confidently run effective campaigns across Facebook and Instagram during the busiest retail period of the year. Whether you’re completely new to Ads Manager or just looking to improve your current ad strategy, you’ll leave with the skills, tools and structure to create a festive campaign that delivers results.

By the end of this session, you will:

• Understand the difference between boosting posts and using Meta Ads Manager

• Know how to configure your Meta account and connect it to your website

• Learn how to choose the right campaign type and goal for your business

• Be able to build and target your audiences with a variety of targeting methods

• Gain practical tips for creating effective ad visuals, videos and copy

What we’ll cover:

• How to configure your Facebook account to run ads

• Boosting organic content: what works and when to use it

• Introduction to Meta Ads Manager: layout, key features and navigation

• Understanding campaign types and choosing your objective

• Setting up tracking with your website for better performance

• Building audiences: cold, warm and lookalike targeting

Please ensure you have a Facebook Business Page created and can access it during the session. Running Meta ads requires a paid budget.