Marketing Strategy

Join us for an in-person review of the thinking behind your marketing. Good for a refresh or starting from scratch.

What to expect from this event

This new workshop will cover the crucial next steps in what you need to know to ensure successful marketing takes place within your business.

Marketing Strategy is an advancement from our ‘Market Research Made Easy’ workshop, with the specific focus on supporting those businesses that are established and already have the basic marketing methods in place.

This workshop will look at:

  • Marketing Audit - current knowledge and success.
  • Understanding what ‘Marketing’ is.
  • The importance and benefits of planning.
  • How to develop your Marketing Strategy.
  • Measuring your marketing output
  • Top tips to improve your Marketing Strategy

By the end of this workshop, you will come away with the knowledge plus top tips for implementing your own marketing strategy plan into your business.

Want to find more local support?

Visit Business Gateway Edinburgh

Essential Info

16th May 2024

10:00 - 12:00

In Person

Urban Room
Edinburgh City Council
Waverley Court, 4 East Market Street
Edinburgh
EH8 8BG

Advertising & Marketing, Growing your business, Social Media.

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Watch one of our Online Tutorials