Marketing Next Steps is an advancement from our ‘Market Research Made Easy’ workshop, with the specific focus on supporting those businesses that are established and already have the basic marketing methods in place.
This workshop will look at:
- Marketing Audit - current knowledge and success.
- Understanding what ‘Marketing’ is.
- The importance and benefits of planning.
- How to develop your Marketing Strategy.
- Measuring your marketing output
- Top tips to improve your Marketing Strategy
- We'll cover all elements of marketing including offline, broadcast, network marketing, social media, websites etc.
By the end of this workshop, you will come away with the knowledge plus top tips for implementing your own marketing strategy plan into your business.
NB: This session is for businesses based in City of Edinburgh, East Lothian, Midlothian and West Lothian only. You will only receive materials from the workshop if you attend. Please don't book unless you are able to attend and make sure you cancel if you are unable to make it.