Marketing for retail businesses

Customers are the lifeblood of any business and getting your products and services in front of potential customers is vital.

This workshop will give you the tools you need to understand why Marketing is important and aims to help you firm up your marketing strategy

Key Learning Outcomes:

Understand the core elements of marketing within the retail sector; Identify what your customers need and want; Outline different marketing methods and which is the best for you; Understand the opportunity for a bricks(store) and clicks (online) business; Have a concept of how much your marketing will cost; • How to select the right marketing channels for your business; Plan how you will present your product or service to customers.