Launch Pad – Start Your Own Business - Part 1 - Ideas Generation & Researching your Idea

This webinar is all about the act of forming ideas and testing out whether these can be transformed into a viable, successful business. After this session, you will have a clear understanding of how to undertake the creative process of generating, developing, and communicating new thoughts and ideas. You will also understand the importance of conducting thorough market research and how to apply the Business Model Canvas – a strategic management template for documenting your business model.