How AI is transforming marketing and more for small businesses

We’ll explore how to generate written content using tools like ChatGPT and Google Gemini – from social media updates and blogs, to web content, PowerPoints and job adverts, and you’ll see how Generative AI can help develop and grow your business, from brainstorming ideas and helping with research, to writing strategic business plans and monthly social media content calendars. ChatGPT is also capable of creating basic webpages, analysing spreadsheets, and helping with competitor analysis or customer research.

AI is fundamentally changing the business landscape, helping with strategic requirements or day to day admin and marketing activities. This workshop will show you how!

We know you’ve heard of Artificial Intelligence, but don’t get caught up in the hype – get real practical advice you can implement today using free (or low cost) AI tools to help boost the efficiency and productivity of your business.

Who should attend?

• SME Business Owners seeking to leverage AI for marketing and growth
• Marketing Professionals aiming to enhance content creation capabilities
• Anyone in business curious about AI’s transformative potential

What do I need?

There are no formal entry requirements, although it would be beneficial for each attendee to bring their own internet enabled laptop allowing you to follow along and test some of the tools we’ll be looking at.