Find Your Customers - From Idea to Audience

This workshop aims to help you identify your customers, understand your competitors, and plan an effective marketing strategy.

What to expect from this event

*This workshop is for Individuals and Businesses based in Aberdeen City and Shire

The workshop will help you:

  • Understand why Market Research is key to creating a business plan
  • Identify different Market Research methods
  • Learn how to utilise Market Research tools within your business
  • Understand how to implement a Marketing Plan & Calendar
  • Provide information on additional services from Business Gateway.

We suggest attending our Start Up Workshops in the following order:

  • Start Up Essentials
  • Find Your Customers - From Idea to Audience
  • Kickstart your Business Plan
  • Financial Planning

Want to find more local support?

Visit Business Gateway Aberdeen

Essential Info

4th September 2025

10:00 - 12:00

In Person

Woodhill House
Aberdeenshire Council
Westburn Road
Aberdeen
AB16 5GB

Advertising & Marketing, Starting Up.

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Can't attend this Event?

Watch one of our Online Tutorials