E-mail marketing

Is email marketing still relevant in a world where we interact with leads and customers via Social Media? The answer is yes, if it is used effectively! This one hour workshop will show you how you can use email marketing to nurture leads and convert them to loyal customers.

We will examine some successful strategies for email campaigns – and look at some of the pitfalls to avoid. We will look at Email Service Providers and Customer Relationship Management (CRM) systems, as well as ways to grow your list.

This short course is for you if are new to email marketing – or if you have tried it and it “didn’t work”!