Digital Marketing - How it Works

This practical workshop will help you learn how to develop a digital marketing plan that is tailored to your specific business objectives.

What to expect from this event

In this session you will learn how to set clear marketing goals for your business, better understand your customers and their needs, and identify the right marketing channels to reach them. We’ll also review practical and time efficient approaches to content marketing, as well as look at the key analytics you can be using to monitor and evaluate your digital marketing activity.

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Essential Info

26th February 2020

09:30 - 12:30

Business & IP Centre Glasgow
The Mitchell Library
North Street
Glasgow
G3 7DN

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