Creating Effective Social Media for your Business

This webinar is for individuals and businesses who are based in the City of Edinburgh, Midlothian, East Lothian and West Lothian.

Social Media is one of the main resources within your digital marketing strategy to reach, engage and communicate with your customers online. If used effectively it can help generate leads, drive sales and amplify brand awareness. Businesses of all sizes can utilise social media effectively if it is planned and executed well.

In this workshop we will look at;

Choosing the right social media platform(s) for your business

How to use Social Media to position your brand and boost brand awareness

Why it is important to have a social media strategy

Developing content that reaches your customers

How to use your social media to drive sales