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Howe Beer Project brewing community in the heart of Fife

HOWE Beer Project, founded by husband-and-wife duo Kevin Kelly and Julia McCarthy, is bringing a fresh take on craft beer and community to Balmalcolm Den near Cupar.

26th September 2025

Inspired by Colorado’s taproom culture, the couple returned to Scotland with a vision: to create a space where beer is brewed on-site and shared in a welcoming, family-friendly environment.

Thanks to a £25,000 Start-Up Loan from DSL Business Finance, they acquired a specialist Moravek carbonator, enhancing production quality and freeing time to focus on the taproom experience. The venue now hosts live music, workshops, and local food trucks, while fostering partnerships with nearby growers and vendors.

Business Gateway Fife adviser Hannah Morton praised their dedication, “As their business adviser, I’ve seen first-hand how hard Kevin and Julia have worked to bring their vision of a family-friendly taproom to life. They’ve poured energy and commitment into every stage, from the brewing process to creating a welcoming space for the community. I was delighted to help secure a Business Gateway Start-Up grant, which is UK government funded through the Shared Prosperity Fund, so they could enhance store hygiene and product handling, which in turn improves the quality of the finished product. The results speak for themselves as the business is thriving, standing out from competitors, and quickly becoming a much-loved local spot.”

Their latest beer, ‘Squirrel’, celebrates Scotland’s native red squirrel, with two per cent of proceeds supporting the Fife Red Squirrel Group, further proof that Howe Beer Project is brewing more than just great beer; it’s brewing connection.

Whether thinking of starting a business or looking to grow or sustain an existing business, contact Business Gateway Fife for a variety of advice and support.