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Case Studies

Baking business rises to challenge

Marketing support and social media advice helped the owner of Alison Brown Creations to grow her cake shop business.

29th November 2018

About the business

Alison Brown Creations is a thriving cake and coffee shop in Newmilns, which opened its doors in 2016. Customers from across Ayrshire and beyond regularly take to social media to praise the culinary delights that come out of its kitchen.

“We have created cakes for birthdays, weddings and many other special occasions – even a divorce cake!” says owner Alison Brown. “We always aim to go that extra mile and it’s lovely to see such nice reviews being posted.”

I know I will continue to benefit from working with Business Gateway as I look to grow the cake side of the business and also expand our bespoke dinner party experiences.

How Business Gateway has helped

To get business-ready, Alison looked to Business Gateway Ayrshire for help.

“Getting the business up and running was very challenging so the support from Business Gateway was invaluable,” she says.

“My adviser helped sort out my marketing and arranged one-to-one support to boost my social media presence. She also helped me secure funding for shop signage and is now working with me in other areas.

“Moving forward, I know I will continue to benefit from working with Business Gateway as I look to grow the cake side of the business and also expand our bespoke dinner party experiences.”

Business Gateway support

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