User Experience – For better business results

Learn how to make your website and online platforms easy to use and customer-friendly. Explore common mistakes and get simple tips to create a better experience that keeps customers coming back.

What to expect from this event

Once customers find you, their experience determines whether they stay, return, and recommend you. A great user experience (UX) builds trust, boosts sales, and sets you apart from competitors.

In this workshop, you’ll learn:

  • Why UX matters for small businesses
  • Common mistakes that drive customers away, and how to avoid them
  • How to review your customer journey and spot opportunities for improvement

We’ll share real examples from local businesses that improved their UX and saw better sales and loyalty. You’ll also learn fundamentals of digital marketing and design, including website speed, layout, social media tone, and customer service.

This workshop will give you practical tips and a clear action plan to audit your own platforms, helping you create a smoother, more consistent experience that keeps customers coming back.

Want to find more local support?

Visit Business Gateway Perth & Kinross

Essential Info

27th January 2026

18:15 - 20:15

In Person

YMCA
The Y Centre
19 Atholl Street
Perth
PH1 5NH

Digital Marketing, E-commerce, Social Media, Websites.

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