This session will enable you to raise your search engine ranking so consumers can see your business offerings first. This is a key topic for many businesses today.
You will learn how to monitor and assess the known factors affecting your search ranking, find out what people are searching for and establish current search trends. To ensure maximum success we will brief you on how to keep up to date with search algorithm changes and how to avoid violations and penalties applied by search engines. By the end of this workshop you will understand the factors affecting your search engine rankings and act to improve your position.