Not sure where to start with digital marketing? Perhaps you've boosted a few social media posts, set up a Facebook page, or tried online advertising, but you're not sure what's working or where to focus your efforts.
Join us with Hayley Fell from Creatomatic for this free, in-person event designed for business owners and employees who are new to digital marketing or want a better understanding of digital advertising. The session will help you understand the different online advertising options available, how to start reaching the right customers, avoid common mistakes, and make the most of your marketing budget.
Topics covered include:
• How customers find businesses online
• Organic vs paid marketing
• Choosing the right advertising channels
• Google Search Advertising
• Social media advertising (Facebook, Instagram, LinkedIn & TikTok)
• Display and remarketing advertising
• Advertising budgets and costs
• Measuring success and key performance indicators (KPIs)
• Common mistakes to avoid
• Working with marketing agencies
You'll leave with:
• A solid foundation in digital advertising
• Greater confidence in where and how to market your business
• Practical knowledge to inform future marketing decisions
• Tips and tools you can start using straight away.
Light lunch and networking included.
Places are limited, so early booking is recommended.
