Essential information

09:30 - 11:30


Webinar

Search is changing quickly, and it is completely normal to come away from training with further questions once you start thinking about how the ideas apply to your own business, website or marketing strategy.

This two-hour Ask Me Anything session is designed to give you space to explore those questions in more depth. This session is led by participant questions. We may cover questions around AI-generated search results, improving visibility in tools such as ChatGPT and Google AI, local search, Google Business Profile, content strategy, prompting, measurement, authority, trust, entities, customer search behaviour and the changing role of traditional SEO.

The session is also an opportunity to separate useful developments from unnecessary noise. If you are unsure whether a particular tactic is worth your time, whether your current SEO approach still makes sense, or where to focus next, you can bring those questions into the discussion.

No advanced technical knowledge is required. Designed for business owners, marketers and anyone responsible for digital visibility who wants the opportunity to ask questions, build confidence and turn the ideas from the webinar series into practical next steps.

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