Need funding to grow, but finding traditional lending difficult? Curious about how investment really works - and what investors actually look for before backing a business?
Join us for this practical, in-person session where an experienced venture capitalist lifts the lid on the world of business investment. We’ll explore what makes a business attractive to investors, what you need to have in place before approaching funders, and the common mistakes that stop businesses securing investment.
This isn’t Dragon’s Den - it’s a realistic look at how investment decisions are made, what “investable” really means, and whether external funding is the right route for your business.
We’ll cover:
- What investors look for in founders and businesses
- The numbers and evidence you need to show growth potential
- Business models that attract investment
- What makes a pitch compelling
- Different types of funding beyond bank lending
- The realities of giving away equity in your business
Whether you’re actively seeking funding or simply want to understand how investors think, this session will give you valuable insight into the investment world.
Please note: This workshop is for trading businesses based in the City of Edinburgh only. Chatham House Rules apply!