Turning lookers into bookers in the tourism experiences sector

The discussion will cover:

• Setting up a booking system
• The experiences of Scottish businesses using booking systems
• Increasing your product distribution via channel management
• Using a booking system to implement hygiene/Covid-safe measures to help both visitors and staff members
• Additional optimisation/CRM/marketing functionality
• Customer payment options and a contactless booking experience
• Customer communications and review generation
• Other new technology/functionality that booking systems can bring

You'll have a chance to ask questions, and you can submit one in advance by emailing industry.development@visitscotland.com.

Joining hosts VisitScotland, are panellists:

• Chad Shiver, Senior Principal Client Partner – DMO at Tripadvisor
• David Rogers, New Business Sales Manager at BookingHound
• Stewart Darroch, Account Executive at FareHarbor
• Callum Knight, Senior Leisure Consultant at FuseMetrix
• Paul Nixon, General Manager at The Real Mary King's Close
• Lynne Jobes, Business Manager at Beirhope Alpacas

This event is run in partnership between VisitScotland and Business Gateway’s DigitalBoost programme and is aimed at visitor attractions and tour and activity providers.