LinkedIn for Business

LinkedIn is the largest business networking platform in the world as well as providing opportunities to enhance business results through sales and business development when used at its’ full potential

What to expect from this event

The purpose of this workshop is:

  • To give participants the knowledge and skills of how to increase their LinkedIn exposure and generate business from their profiles and online activities.
  • How to optimise their current LinkedIn Profile and practically work through key components of their LinkedIn profile.
  • Using their LinkedIn Social Selling Index (SSI) to monitor their performance on LinkedIn

Workshop Content:

  • Connecting with people in the room
  • The importance of connections
  • Developing components of your LinkedIn Profile
  • Headline and how best to get found to increase business results
  • The importance of key words in your career summary and communicating your business offering
  • What type of posts should you be writing to increase connection engagement and how often
  • How to find and connect with your target audience in a methodical and controlled manner
  • What should you say in LinkedIn messages to secure new connections?
  • Social Selling Index – Why it is important? How can you improve this?

IT WOULD BE MOST APPRECIATED IF PARTICIPANTS COULD PLEASE BRING ALONG A LAPTOP OR TABLET TO THIS EVENT

THIS EVENT IS PART OF EAST DUNBARTONSHIRE BUSINESS WEEK 2019

Want to find more local support?

Visit Business Gateway East Dunbartonshire

Essential Info

9th September 2019

09:30 - 12:30

McGregor House
10 Donaldson Crescent
Southbank Business Park
Kirkintilloch
G66 IXF

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