Successful Marketing and Promotion

Thurso

Event details

This workshop will show you how best to market your business to attract more customers, increase your sales and improve your bottom line

By the end of the workshop, you will be able to:

  • Explain what the market is
  • Calculate what the price of products or services should be
  • Plan how and where to present your product or service to customers
  • Explain the difference between features and benefits
  • Use questioning techniques to identify products and services that meet the customer's need
  • Identify the appropriate features and benefits to achieve sales
  • Close the sale through effective question handling techniques

Venue location

Pentland Hotel
Princes Street
Thurso
KW14 7AA
Highland