Successful Marketing and Promotion

Fort William

Event details

This workshop will show you how best to market your business to attract more customers, increase your sales and improve your bottom line

By the end of the workshop, you will be able to:

  • Explain what the market is
  • Calculate what the price of products or services should be
  • Plan how and where to present your product or service to customers
  • Explain the difference between features and benefits
  • Use questioning techniques to identify products and services that meet the customer's need
  • Identify the appropriate features and benefits to achieve sales
  • Close the sale through effective question handling techniques

Venue location

The Alexandra Hotel
The Parade
Fort William
PH33 6AZ
Highland

Additional venue info

Telephone: 01397 702241