With Royal wedding fever sweeping the nation, an Aberdeen cake maker has launched a competition that will make Prince Harry and Meghan Markle’s big day extra special for some of Aberdeen’s elderly.
Oyin Adekola, of O’Caykx, will create five stunning three-tier wedding cakes that will be donated to five local care homes nominated through a social media competition, which amassed over 650 shares and 3000 comments less than 24 hours after being posted on Facebook earlier this week. Currently, the post has been shared nearly 1000 times with the closing date Saturday, May 12th.
Wanting to do something special to celebrate the wedding of the year, which takes place on May 19th, Oyin, who works with three others in her Schoolhill Road bakery, met with her Business Gateway Aberdeen City & Shire adviser to discuss ideas.
Her adviser, James Hailstones, suggested baking cakes for the elderly, and the former oil and gas market analyst, who makes an average of 35 celebration cakes per week, jumped at the idea.
She said: “Many of the older generation have a real affection for the Royal family, and everyone loves a good wedding. With many care homes already planning to pop up bunting and watch the event live, James and I felt that offering something tasty for them to enjoy during the nuptials would be the icing on the cake!
“Wedding cakes are an integral part to all weddings, with guests remembering what they looked and tasted like; and second to the bride’s dress people always want to see the cake – and I can’t wait to see what the Royal couple have chosen for theirs.
“I’ve been taken aback by just how popular the competition has been already, and am grateful for the continued advice and support I receive from Business Gateway.”
Having juggled her role in oil and gas with cake making for a number of years, Oyin decided to give up her job to launch O’Caykx in 2013.
Although the business continued to grow, sales started to slow down at the start of 2017 and she began to question the shop’s future.
After speaking to her city centre manager, Geoff Cooper, she got back in touch with Business Gateway and was accepted onto its European-funded Business Boost programme, which armed her with a new marketing strategy. Since implementing the new plan last year, sales have risen steadily.
She said: “When you run a small business, you are just so consumed by the day-to-day running of it that you often can’t see the potential for growth. I needed to take a step back and Business Boost helped me do just that. Working with a marketing expert, I set up an online shop and focused our advertising on the wedding cakes we make. The invaluable support I’ve received from Business Gateway has really helped get the business where it is today.”
James Hailstones, Business Gateway said: “Having used our start-up service back in 2013, Oyin turned to us for further advice when her business faced challenging times. With our help, we were able to provide her with the knowledge and practical skills needed to attract new customers which has helped kick-start the growth of her business. Her cakes receive rave reviews and I am sure the care homes who win a wedding cake will be delighted.”
Find out how Business Gateway Aberdeen City & Shire can help you by visiting their local pages or call 01224 968174.
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